Free tool · The Bridal CEO
Your booking calculator
Three short steps. Your answer updates as you type, so nothing to press.
- Type your goal and how many weddings you can work.
- Add your prices.
- Add how many brides reached out and how many booked. A good guess is fine.
- Read your answer. The calculator does all the math.
Your goal
Your prices
Each wedding brings you $1,575
Your brides
Out of every 10 brides who reach out, you book —
- Sell one package, not a menu. A price list invites a bride to subtract. One package is a yes or a no, and it keeps its whole value.
- Price the date, not the service. A Saturday in your busy season carries a minimum. What she adds sits on top of it.
- Build in what she was going to ask for anyway. The early call time, the extra hour, touch-ups, the second look. Inside a package it reads as care. As add-ons it reads as a bill.
You are not charging her more for the same day. You are selling her a calmer one — and charging for the whole of it.
- Brides reaching out, a year—
- Discovery calls—
- Brides booked—
That is — brides reaching out a month.
—
Almost every bride says yes. That usually means your price is too low. Raise it on your next inquiries.
Revenue is before assistants, products and travel. Use it as your booking target, not your take-home pay. The Bridal CEO numbers are targets, not averages. The 4-in-10 figure is from the Sara Does SEO Wedding Pro Survey 2025–26, 531 wedding pros. No survey covers bridal hair and makeup on its own.
The Bridal Client Communication System™ + AI
The booking is won or lost in the inbox.
Nine scripts for every stage of the client journey, plus an AI engine that rewrites each one in your voice. The words a bride reads before she gets on a call, and before she pays the deposit.
Own the System — $44Built from 15+ years inside a working luxury bridal business